Twitter is to ban all political advertising worldwide, saying that the reach of such messages "should be earned, not bought".
"While internet advertising is incredibly powerful and very effective for commercial advertisers, that power brings significant risks to politics," company CEO Jack Dorsey tweeted.
Social media rival Facebook recently ruled out a ban on political ads.
Social media firms are under particular scrutiny ahead of US elections in 2020.
The ban will be enforced from 22 November, with full details released by 15 November.
Mr Dorsey explained his position in a thread of tweets.
Weve made the decision to stop all political advertising on Twitter globally. We believe political message reach should be earned, not bought. Why? A few reasons…
— jack (@jack) October 30, 2019
End of Twitter post by @jack
How does Dorsey justify the ban?
Internet political ads, he said, presented "entirely new challenges to civic discourse: machine learning-based optimization of messaging and micro-targeting, unchecked misleading information, and deep fakes".
"It's not credible," he wrotRead More – Source