2ND UPDATE, Friday midday: Warner Bros/Village Roadshow/Brons R-rated Joker from Todd Phillips is having no problems breaking October box office records. After beating Venoms October preview record of $10 million with a $13.3M haul last night, Joker is on his way to busting a new three-day high for the month of $92M after a $39M opening day (which includes those previews).
Yes, thats an opening-day record for October too, besting Halloweens $33M. If Jokers three-day estimates remain serious, it will mark the fourth-highest opening for a R-rated pic of all time after Foxs Deadpool ($132.4M), Deadpool 2 ($125.5M) and New Line/Warner Bros It ($123.4M). TBD how high this pic goes…or recesses. Whats clear is that just because a comic-book inspired movie is rated R, doesnt mean its bad business. Moviegoers are thirsting for, and heading to, grittier comic-book movies.
Warners can breath a sigh of relief, especially in the wake of theater security concerns, and a handful of Aurora, CO Dark Knight Rises shooting victims families speaking out; I mean, Joker is a truly audacious movie at a time when the nation is divided over gun control, and impacted by mass shootings. Yet, Warners has historically been a ballsy studio with its art, whether its A Clockwork Orange, Natural Born Killers or even the guns-a-blazing The Matrix.
Warners has always known there was gold in this weekend, and has continually tapped it like a slot machine with pics like Gravity ($55.8M), A Star Is Born (as counter-programming to Venom last year, opening at $42.9M) and Annabelle ($37.1M). Sonys Venom finally broke the dam beating Gravitys record for the month, and now Warners has reclaimed it.
Theres some fall school break and college action that helps boost grosses with a combined percentage of the two off today at 7%, rising to 11% on Monday and 21% by next Friday of Columbus Day weekend.
DreamWorks Animation/Pearl Studios Abominable will lay claim to second place with $10.4M, off 50% in Weekend 2, for a 10-day total of $36.2M. Third goes to Focus Features Downton Abbey with $7.7M, -46% in Weekend 3, for a running total Sunday of $73.3M. Jennifer Lopez and Constance Wus stripper pic Hustlers stays strong in fourth place in Weekend 4 with $5.9M, -48%, for a running cume on Sunday of $90.9M.
New Line/Warner Bros It Chapter Two is at $4.7M, -54% in Weekend 5, for a running total $201.6M. Roadside Attractions Judy remains in tune in Weekend 2, jumping from 461 to 1,458 theaters for $4.3M, +47%, for a running total of $8.8M in sixth place.
UPDATED, 7:15 AM PT Friday: Warner Bros/Bron/Village Roadshows R-rated Joker grossed $13.3 million at the Thursday box office, breaking the record for an October preview set by Sonys Venom last year.
Joker also beat the Thursday previews of such R-rated films as Deadpool ($12.7M), It Chapter Two ($10.5M), its director Todd Phillips Hangover 2 ($10.4 million) and Logan ($9.5M). The record is owned by Deadpool 2, which grossed $18.6 million in May 2018.
PREVIOUS EXCLUSIVE, early Friday AM update after 7:20 PM Thursday post, with exit polls: Warner Bros/Village Roadshows R-rated Joker is headed toward an October Thursday night preview record of $10M-$12M, which would upset the $10M made by Venom a year ago. Difference here is that Joker began showtimes at 4 PM, while Venom started at 5 PM at 3,543 locations. As we always asterisk, these forecasts do not come from Warner Bros but rather Deadline sources.
Booked at 4,374 theaters on Friday, Joker is the widest release ever for the month of October as well, ahead of Venoms 4,250.
Our Nancy Tartaglione reported yesterday that four offshore territories, including Korea, have already banked $5.4M for Joker.
Last night we heard from industry insiders that there arent any security threats at theaters for Joker. RelishMix indicates that social media chatter is leaning positive, ranking a high of 7 out of their 10 scale “thanks to fans of the character and a wider audience interest based on the trailers and news surrounding the film.”
“For those who are excited to see Joker in theaters, several elements pop to the top of the list. Joaquin Phoenixs performance is certainly at the center of convo, with references to his previous movies, victories at film fests this fall, not to mention the goosebumps-inducing trailers,” RelishMix said. “Other positive sentiment comes from the genuine look at mental illness with a traditionally villainous character as its center. The movie looks and feels less like a superhero movie to some and more like an awards-season offering unlike anything theyve seen before. But, for traditional comic-book/superhero genre fans, this looks like Logan, Deadpool and other avant-garde takes on their favorite characters and themes. These fans like the Marvel-vs.-DC discussion, as well as the trading of ideas related to how this genre continues to evolve.”
Should Joker miss our sources Thursday forecasts and file in the high single digits, like $7M-$9M, its still great and in line with the R-rated previews of last years Halloween ($7.7M, third-best preview for the month off 7PM shows) and the 2011 $8M midnight shows from Paranormal Activity 3. Jokers Thursday night could also potentially best the $10.5M that New Line/Warner Bros. It Chapter Two posted last month, which turned into a $91M opening (second-best for September and a horror pic). Thursday night repped 28% of It Chapter Twos $37M opening day, while Venoms Thursday repped 31% of its $32.5M first-day gross.
Thursday night is fanboy night, which means any moviegoer who is going to give the Todd Phillips movie an excellent grade will come out. PostTrak exits show 4 stars out of 5, with an 84% positive and 62% definite recommend which is very good. The under 25 set enjoy Joker better than the over 25 set, 95% to 79% in grade, yet its the latter who were the majority with a 67% turnout. Demo breakdown from top to bottom included M25+ (47%), F25+ (21%), M25- (21%), and F25- (11%). Hopefully more of the under 25ers spread the word and show up. Out of the four, men under 25 loved it the most at 98% followed by females under 25 at 89%. Diversity breakdown at this point in time is Caucasians 48% (85% grade), Hispanic 21% (92% grade), African American 16% (75% grade) and Asian 12% (83% grade).
Critics response to Joker has ebbedin the wake of its Venice and Toronto film festival premieresRead More – Source